PGF Insider Stories

The Bulk Buyer's Guide to Cutwork Fabric Wholesale

Every other kind of surface work in this trade puts something onto cloth. Sequins go on. Beads go on. Mirrors go on. Thread goes on. Cutwork is the one category that takes cloth away. Once you lo...

The Bulk Buyer's Guide to Faux Mirror Work Fabric Wholesale

A Chandni Chowk buyer once brought me a lehenga panel with eleven empty stitch rings on it. The mirrors were gone. Not broken, not cracked, just gone. The little stitched circles were still sitti...

The Bulk Buyer's Guide to Katdana Embroidery Fabric Wholesale

A label sent back forty gowns last winter. The complaint on the docket said the beadwork was falling off. It was not falling off. One thread had snapped near a side seam during trial, then the wh...

The Bulk Buyer's Guide to Chikankari Fabric Wholesale

Two buyers stood at the counter last month holding pieces that looked identical from arm's length. Same white thread, same floral butis, same mul ground. One was quoted Rs 340 a metre. The other ...

The Bulk Buyer's Guide to Printed Muslin Fabric Wholesale

Two buyers stood at my counter last month holding what they both called printed muslin. One had a soft cotton mulmul that had already been washed twice. The other had a smooth modal cloth that ha...

The Bulk Buyer's Guide to Georgette Jacquard Fabric Wholesale

A buyer came back to the counter last season with a returned kurti and a customer complaint written on a slip. A thread had pulled out of the motif on the sleeve and left a loop the size of a fin...

The Bulk Buyer's Guide to Printed Organza Fabric Wholesale

The most common complaint I hear about printed organza has nothing to do with the printing. A buyer approves a design on a strike-off sheet lying on a table, orders twenty thaans, then calls a we...

The Bulk Buyer's Guide to Chinon Chiffon Fabric Wholesale

Ask ten boutique owners in Delhi what chinon is and eight will tell you it is a type of chiffon. That is close enough to sell a dupatta but not close enough to buy forty thaans of it. I have watc...

The Bulk Buyer's Guide to Imported Fabric Wholesale

A label owner in Chandni Chowk once launched a bridal capsule on an imported embroidered net. It sold out in eleven days. She came back for a repeat of forty thaans and the answer she got from th...

The Bulk Buyer's Guide to Shimmer Georgette Fabric Wholesale

A boutique owner came back to my counter in March carrying two sarees from the same lot. One had been worn once and dry cleaned. The other was still folded. Held side by side, the cleaned one had...